Beasley, Allen, Crow, Methvin, Portis & Miles, P.C.

Off-label marketing is an illegal yet commonly employed sales strategy that some big pharmaceutical companies practice to broaden the appeal of a drug and boost sales. One of the most blatant examples of off-label marketing involved Bayer Healthcare’s blockbuster birth control pill Yaz. Bayer promoted the drug as a treatment for premenstrual dysphoric disorder (PMDD) symptoms and to clear up moderate cases of acne when the FDA approved it as birth control only. Bayer stopped the deceptive marketing of Yaz when the FDA cited it for false and misleading advertising.

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A 50-year-old Pennsylvania man, described by the Philadelphia Daily News as a “Softhearted ex-Marine” and father of two, recently settled a negligence lawsuit mid-trial against his employer and Caterpillar, Inc., the manufacturer of industrial construction equipment, for $16.25 million. Scott Skirpan of Easton, Penn., lost both of his legs at the Northampton County landfill in a grisly accident in May 2006. Skirpan’s injuries were so horrific that he died twice before being resuscitated.

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Recent clinical studies indicate that people who received a traumatic brain injury in the past may be at risk of dying earlier from complications resulting from the injury, according to a report published by ABC News.

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